Sex and society are the two factors that influence our lives the most. They also have an effect on each other: the psychology of all individuals creates the society, and society affects all of its individual members.

Psychology is driven by one ultimate goal: to ensure the well-being of our grandchildren. To reach this goal we are born with a certain kind of psychology. Men’s and women’s psychologies have profound differences. Men and women behave in a different way in everything from choosing clothing to choosing a partner for life.

How? Why? What does it mean for me? was founded to answer all these questions and more. is where the controversial truth about human behavior is revealed.


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